Back in 1931, Bisquick was introduced as a way to make fast, easy, and cheap baked goods. In 1956, General Mills decided to give its popular product a boost by pairing with Betty Crocker, a fictional character created in 1921.
The company created a smaller sized “Betty Crocker’s Bisquick Cook Book” which would be easy to store. It included 26 pages of 157 recipes that used Bisquick. It measures 5 1/2 x 7 1/2 inches.
Some of the dishes sound odd by today’s standards such as Pork and Dumplings, Corn and Shrimp Casserole, Salmon Rabbit Pie, Ranch Pudding, and Asparagus Shortcake. My mouth is watering.
The portable cookbook was so popular that in 1957, General Mills put out “Betty Crocker’s Bisquick Party Book” that was also 26 pages, slightly smaller (4 3/4 x 6 3/4 inches), with “97 gay new recipes for coffee time through late T.V.”
If you’re hungry for some Topsy-turvy Pie (p. 6), Tuna Royal (p. 10) or a Saucy Susan (p. 12), this is the book for you.
These two booklets from 1956 and 1957 look like they were rarely used. They’re in nice shape.